Rebranding

Rebranding

Rebranding

Signage Design & Manual
MTDC, Government of Maharashtra

Signage Design & Manual
MTDC, Government of Maharashtra

Overview

Overview

Overview

Government of Rajasthan | 2020-2022 | 1.5 Years

Role: Design Intern -> Design Associate




Government of Rajasthan | 2021 | 2 Weeks

Team size: 2

Contribution: Ideation and Graphics

Recognition:

(1) National Logo Design Competition Winner, India

(2) Grad Prix Winner - DNA Paris Awards, France

Background

Background

Background

MTDC is a ________________________________

Problem

Problem

Problem

The lack of renovation has negatively im pacted the guest experience, decreasing repeat business for the company.

Government of Rajasthan | 2021 | 2 Weeks

Team size: 2

Contribution: Ideation and Graphics

Recognition:

(1) National Logo Design Competition Winner, India

(2) Grad Prix Winner - DNA Paris Awards, France

Methods

Methods

Methods

Complete rebranding of all facilities - resort, restaurant and aquatic sports clubs. This included: 1) branding materials, new signage, menus, packaging, uniforms, and adver tising 2) redesign of space and layout of restaurants and booking kiosks.

Signage Design

Signage Design

Signage Design

The lack of renovation has negatively impacted the guest experience, decreasing repeat business for the company.

Government of Rajasthan | 2021 | 2 Weeks

Team size: 2

Contribution: Ideation and Graphics

Recognition:

(1) National Logo Design Competition Winner, India

(2) Grad Prix Winner - DNA Paris Awards, France

Complete rebranding of all facilities - resort, restaurant and aquatic sports clubs. This included: 1) branding materials, new signage, menus, packaging, uniforms, and adver tising 2) redesign of space and layout of restaurants and booking kiosks.

Errors and Corrections

Errors and Corrections

Errors and Corrections

The lack of renovation has negatively impacted the guest experience, decreasing repeat business for the company.

Government of Rajasthan | 2021 | 2 Weeks

Team size: 2

Contribution: Ideation and Graphics

Recognition:

(1) National Logo Design Competition Winner, India

(2) Grad Prix Winner - DNA Paris Awards, France

Complete rebranding of all facilities - resort, restaurant and aquatic sports clubs. This included: 1) branding materials, new signage, menus, packaging, uniforms, and adver tising 2) redesign of space and layout of restaurants and booking kiosks.

Customisations

Customisations

Customisations

The lack of renovation has negatively impacted the guest experience, decreasing repeat business for the company.

Government of Rajasthan | 2021 | 2 Weeks

Team size: 2

Contribution: Ideation and Graphics

Recognition:

(1) National Logo Design Competition Winner, India

(2) Grad Prix Winner - DNA Paris Awards, France

Complete rebranding of all facilities - resort, restaurant and aquatic sports clubs. This included: 1) branding materials, new signage, menus, packaging, uniforms, and adver tising 2) redesign of space and layout of restaurants and booking kiosks.